#PROJECTGREEN WITH SHELLY VELLA

In association with OLYMPUS and Burt’s Bees.

Shelly Vella, formerly Fashion & Style Director of Cosmopolitan UK and author of The Stylish Stuff has been commissioned by OLYMPUS to create and curate an exhibition launching in May. The concept, #ProjectGreen, marries her love of nature and passion for ethical, eco-committed fashion and beauty, while shining a light on the front-runners of change who she admires for taking a committed stance in the industry such as Singer, Leona Lewis, Wild at Heart Founder, Nikki Tibbles and Celebrity Make Up Artist, Justine Jenkins.

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Intimate and personal takes on nature will open the run of images, which will then flow naturally from portraits, to beauty and into a fashion shoot.  The images will be shot on the OLYMPUS PEN E-PL7 camera, and as illustrated, in a ‘green’ location, literally placing product in a natural habitat.

Since leaving Cosmopolitan, Shelly’s passion for photography and skills in art direction are finding their natural comfort zone in an area that has been a passion her entire career.

Update

All proceeds from the images shows will be donated to the Wild at Heart Foundation.